33 of the Best [Free] Online Marketing Tools When you’re just getting started on your brand-new business or want to get your existing company thriving in the online marketplace, our digital marketing experts at IdeaZone can help. To give you some ideas, we’ve put together a list of some of the best marketing tools out there. And […]
6 Ways Facebook Ads and Google Ads Combine to Create Unbeatable Campaigns Many advertisers have a hard time choosing between Facebook Ads and Google Ads. There’s really no reason to choose though since Facebook and Google each have over 2 billion users and are the two strongest ad platforms today. Google and Facebook make […]
Follow These Rules to Get the Most SEO Benefit from Internal Links Internal linking is the SEO practice of linking from one page on a domain to another page on that same domain. Internal links add connections between the content and various pages on your website. Creating these hyperlinks builds up organic search rankings and […]
On Page Optimization Best Practices Part of the powerful trifecta of SEO skills (technical, on page and off page,) on page SEO can easily be the one factor that gets your pages ranked in the SERP’s (Search Engine Results Pages). On page SEO is essentially the optimization of your web pages’ content – for both […]
The Importance of a Good Review Solicitation & Management Strategy What are Online Reviews? Online reviews are essentially the updated version of word of mouth marketing. Online reviews are star ratings and/or written notes that give potential clients a first-hand look at feedback from customers who sought out the same service or product. 97% of […]
Create a 6 Month Mini Business Plan – who knows how long we’ll be dealing with covid and it’s effects so be proactive and create a 6 month plan, laying out things like cash reserves, projected income and expenses, strategies to undertake, staff to hire back and what that looks like, safety measures etc. Figure […]
Marketing Your Business Through the Effects of Coronavirus These are some crazy times we’re going through right now. “Unprecedented” is what we’re hearing in the news. In these unprecedented times, everyone should be thinking about their fellow countrymen as much as they are thinking about their own health, safety and livelihood. Business owners, hear this: […]
The short answer is a resounding YES! HTTPS stands for HyperText Transfer Protocol Secure and its purpose is to secure communication on the internet. By securing communication, we’re referring to protecting the privacy and integrity of data that is exchanged while users are visiting a website. If the data is not secured, then hackers are […]
The goal in writing high quality SEO optimized content for the web is to first satisfy your readers with valuable content and then make sure your content also satisfies the search engine bots. This means that the content must flow and progress naturally down the page while including strategically placed keywords and keyword synonyms. In […]
Launch Online, BC’s E-Commerce GrantFebruary 4, 2021 - 8:33 pm
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