Updating WordPress Websites

The IdeaZone Blog

How to Manually Update WordPress As a website owner, it’s essential to prioritize the security and functionality of your website. One of the easiest and most important ways to do this is by regularly updating your WordPress site. It’s a common…

April 2, 2023

WordPress Backup with Updraft | IdeaZone | Victoria BC

The IdeaZone Blog

Backing Up Your Website with UpdraftPlus A WordPress backup saves all the hard work that’s gone into creating your website, including every word of content you’ve uploaded. Let’s face it: you’ve probably been through the frustration of spending hours – or…

March 30, 2023

The Benefits of Blogging for Businesses

The IdeaZone Blog

What is Business Blogging and How Can it Help You as a Small Business Owner? For small business owners, finding a way to direct more potential customers or clients to your website without having to spend a lot of money on…

May 19, 2022

Which Social Media Channel is Best for My Business?

The IdeaZone Blog

How to Decide Which Social Media Channel to Invest Your Time In With 4.2 billion active users globally, social media should be considered a key marketing tool for small and medium sized businesses. Social media channels provide the ability to target…

December 9, 2021

The Robots.txt File: What You (or Your Webmaster) Need to Know

The IdeaZone Blog

The Importance of a Robots TXT File for your Website Increasing traffic to your website and staying on top of SEO is important for your business, but we know just how much of a rigorous process it can be. It takes…

September 13, 2021

AMP – The Good, the Bad and the Nasty

The IdeaZone Blog

AMP Has a Large List of Pros and Cons What is AMP? AMP amplifies the mobile user experience (UX) by bringing your content to your users instantly on mobile devices by shrinking and caching your website. This speeds up the loading…

August 12, 2021

How to Optimize Your Google My Business (GMB) Page for Increased Local Rankings

The IdeaZone Blog

How to Use the Free Google My Business to Get Leads Google My Business (GMB) is a powerful universal platform adapted from Google Places for Business and the Google+ Pages dashboard. For business owners, an optimized GMB listing is an extremely…

June 24, 2021

The New Google My Business Review Removal Tool is Here

The IdeaZone Blog

Remove Fake / Spammy / Incorrect / Offensive Reviews from Google with the New GMB Review Removal Tool Looking to remove a review from Google? Google My Business reviews can help or hinder your business’ reputation. When they’re good, they’re very…

May 28, 2021

Google Local Services Ads

The IdeaZone Blog

What are Google Local Service Ads (LSAs) and How do they Work? As industry pros here at IdeaZone, we know that beyond all the apps, marketing tools and jargon is a business that just wants to reach its customers. Google Local…

March 5, 2021

Best Free Marketing Tools for Small Business

The IdeaZone Blog

33 of the Best [Free] Online Marketing Tools When you’re just getting started on your brand-new business or want to get your existing company thriving in the online marketplace, our website design and digital marketing experts at IdeaZone can help. To give…

January 25, 2021

Facebook Ads and Google Ads

The IdeaZone Blog

6 Ways Facebook Ads and Google Ads Combine to Create Unbeatable Campaigns Many advertisers have a hard time choosing between Facebook Ads and Google Ads. There’s really no reason to choose though since Facebook and Google each have over 2…

December 18, 2020

Google Loves Internal Linking

The IdeaZone Blog

Follow These Rules to Get the Most SEO Benefit from Internal Links Internal linking is the SEO practice of linking from one page on a domain to another page on that same domain. Internal links add connections between the content and…

September 2, 2020

Reese Richards