


Appeal To Customers Through Your Website’s Design
The IdeaZone BlogThere are a number of ways that you can appeal to customers through your website's design. The following article outlines some of the industry's best tips to balance the need for good graphic design with good SEO practices.
Creating eye-catching visuals,…

7 FREE Online Marketing Tools For Small Business We Use (and so should you)
The IdeaZone BlogBeing a small business owner means that sometimes we’re a little strapped for budget. And we all know that a great website is the best investment you can make for your marketing.
But sometimes you want to do more than just a website. There are plenty…

Digital Marketing Tips for Small Business Owner – 2016 Edition
The IdeaZone Blog1. Your website better be awesome on mobile - if not, you are losing traffic.
In 2015, 68% of Canadians surveyed in this study owned a cell phone. This was up 24% from 2014.
2015 marked the year where more Google searches happened on mobile devices…

Yoast SEO – Victoria WordPress Events Meetup
The IdeaZone BlogHey Wordpressers!
This post contains the slides from the Yoast SEO Wordpress Meetup that happened on November 19th. A big thanks to Q College for the space. If you have any questions or comments please post them below.
Yoast SEO for Wordpress…

Victoria Business Directories – A Guide For Local Businesses
The IdeaZone BlogGet Citations on Prominent, Local Business Directories in Victoria, BC
When is comes to local SEO it is very important to have many citations of your business information across the web. It is also important that the information across each of these…

Is Your WordPress Website Performing As Well As It Can?
The IdeaZone BlogIs your website just a pretty place on the web, or does it actually work for you? Is one of the primary purposes of your site to attract potential customers and convert them into leads through a contact form, request a quote form, etc? If so you should…

Getting Started With SEO For Your WordPress Website
The IdeaZone BlogSearch Engine Optimization (SEO) is a controversial and commonly misunderstood marketing tactic. SEO is a very real, and accepted tactic that bring incredible potential to many businesses.
What Really Is SEO?
SEO is not about stuffing keywords into…

Google’s Mobile Update – What you need to know
The IdeaZone BlogIn the multi-device world we live in, it’s important to ensure your website is presented well on devices of all sizes. From our experience with small to medium sized businesses, a website can expect to receive 20 - 50% of its traffic from mobile devices.…
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